There is a choice of 17 briefs, all for high profile clients. I will develop ideas for two of them before we go to visit YCN in London in January.
Then I will develop one idea to submit for the deadline in February, and finally enter it into the competition in March.
Thames Clippers
Friends style pop up map of london. Would be similar
Shows piers
Shows landmarks
Includes timetable
M&S
Interactive Plan A-windows
Carrier bags shown in window, deplete as people keep taking them. BAD
Good stores/towns will have loads of bags. Competition driven by website and in-store campaigning
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